Market Update MM Creative Marketing (Wellness & Coffee Culture)

Dear Students of Creative Marketing,

Welcome to the new Semester Odd 2017. Some of you are preparing your thesis, some of you might wait for graduation, some might prepare your thesis and the rest are still fighting to the end..

The ability to identify trend will be a good skills to capture opportunity and converting it into demand.

This Market Update will cover the fun part of the lifestyle Wellness and Coffee Culture.

The speaker for Market Update 4 September 2017 , 18.30 – 21.30 are

1. Mr. Indrasena Patmawidjaja, Business Executive Officer (BEO) Nescafe, Nestle Indonesia.
He will cover the wellness industry trend.
2. Barista Guild Indonesia – An Association of Indonesian Barista (coffee chef). They will highlight about the coffee culture in Indoneisa

Different with other Market Update, in this event you have to bring one assignment which are
1. Google any current trend that you found attractive FOR THE CUSTOMER WITH AGE 5-12 years, 12-19 years, 40 – 50 years and 51 – 65 years.
2. Summarize in one page POWER POINT. YOU HAVE TO DESIGN YOUR POWER POINT AS ATTRACTIVE AS POSSILBE. A PRIZE IS AVAILABLE.
3. PRINT IN COLOR, PUT YOUR NAME AND NIM.
4. And post it in boards that will available around Room 310.

See you on Monday, 4 September 2017.