IMCB DAY 2017

 

IMCB DAY

IMCB Day merupakan suatu acara marketing berskala nasional yang diselenggarakan oleh International Marketing Community of BINUS University (IMCB). IMCB Day bertujuan untuk menjadi sarana belajar dan pendalaman ilmu marketing dan menjadi wadah bagi para generasi muda untuk berpikir secara kreatif sehingga diharapkan dapat memajukan negara Indonesia.

IMCB Day 2017 akan diselenggarakan pada tanggal 11-13 Desember 2017 di Kampus Binus Kemanggisan dan Alam Sutra, dengan mengangkat tema “ Brand Transformation Towards Digital Era ”. Pada era digital ini, bagaimana perusahaan merespon dan beradaptasi dengan fenomena tersebut semua akan dibahas di IMCB DAY 2017 kali ini.

Marketing Competition, consist of 2 competition (11-13 December 2017)

  1. Marketing Plan Competition
    Marketing Plan Competition is competition that can be followed by participants from universities throughout Indonesia. In this competition, the participants are challenged to design and present the best solution on real cases that will be provided by the case contributor to pass a series of selection stage.
  2. Marketing Debate Competition
    Marketing Debate Competition is a debating competition that can be attended by participants from universities throughout Indonesia. In this competition, participants will debate the motion about the economic and marketing conditions in Indonesia and major theme of IMCB DAY 2017.

Win total prize of IDR 50.000.000 !!!

So, what are u waiting for? Lets regist your self NOW by click Bit.ly/RegistrasiCompetition

Get your prize :

* IDR 250k in our Early Bird period 15th October – 15th November 2017

* IDR 350k in our Normal Price period 16th – 30th November 2017

 

Marketing Seminar (11 & 13 December 2017)

Dunia bisnis telah memasuki era digital yang mencangkup area dunia professional seperti teknologi, management, marketing, teknik industri, pariwisata, dll. Sehingga untuk memberikan wawasan yang baru, maka kami mengundang para pembicara yang handal pada bidang marketing yang ternama di dunia professional. Dalam seminar “Pearson Day : Education and Digital” ini akan dibahas bagaimana perkembangan digital dalam dunia education dan seminar “How to Survive in 4.0 era” bagaimana transisi perusahaan dan masyarakat mengenai teknologi tradisional menuju digital.

  1. Pearson Day “Education and Digital”

Tanggal : Monday, 11 December 2017

Pukul     : 15.00 – 17.00

Tempat : Auditorium 4 floor, Anggrek Campus, Binus University

? Speaker :

  1. Rahmat Harlyadi – Chief Marketing & Business Daily Social
  2. Wendy Junaidi – Client Relationship Manager of ABN Impact
  3. Open Speech by Ahmad Sahrono – Anggota DPR RI and President Ferrari Owner Club Indonesia
  4. Representative Google Education

 

  1. How to Survive in 4.0 Era “Digital Transformation”

Tanggal : Wednesday, 13 December 2017

Pukul     : 15.00 – 18.30

Tempat : Auditorium 4 floor, Anggrek Campus, Binus University

? Speaker :

  1. Antonius Agus Susanto – Small & Medium Business Lead of Microsoft
  2. Karen Steffi Halim – Country Operation Manager of Bvlgari Indonesia
  3. Samiaji Prasetya – COO Jojonomic

Marketers Talk (12 December 2017)

Forum diskusi di bidang marketing bersama Expert, diharapkan peserta dapat menambah wawasan dan bertukar pikiran di dunia marketing baik dalam perusahaan maupun secara general.

Creative Festival (11-13 December 2017)

IMCB Creative Festival is a place to meet some of your favorite local markets which offer unique taste and different type of brands✨

Come and find us at :

?: December 11st-13rd, 2017

? Foodhall, Anggrek Campus Binus University